AYSO EXPO, 2025

Overview:

AYSO EXPO is a nationwide, multi-location event series designed to train, certify, and support AYSO volunteers, including coaches, referees, and administrators. Each event combines workshops, certifications, sponsor activations, and community events.

Challenge:

Using WordPress, I created role-restricted permissions and Advanced Custom Fields to create structured, form-based editing systems for each location. I also developed the EXPO logo, identity system, brochure templates, and production assets to maintain consistent branding across all locations and materials.

My Role:

– Website Design
– CMS Architecture
– Role-Based Content Management
– Custom Fields Development
– Logo Design
– Event Branding
– Template Systems
– Production Assets